It was at the 1974 Paris auto show where Porsche officially launched the first 911 Turbo, a model known to fans by its internal code 930. Over the ensuing decades, the 911 Turbo became renowned for its supercar levels of performance in combination with everyday usability. Before the electric era, there weren't many cars with four seats and sane levels of ground clearance that could keep up with the top cars coming out of Maranello.
To celebrate the 50th anniversary, Porsche late on Thursday unveiled the 911 Turbo 50 Years edition at 2024 Monterey Car Week. In true Turbo tradition, the car combines top performance with exclusive luxury details, some of them serving as a nod to details on past 911 Turbos.
These include unique body graphics and badges, the use of the Turbo-exclusive color Turbonite as an accent color (a first for a 911), and a gray finish for the rear wing, lower rear fascia, side mirror base, intake grilles. LEDs in the doors project the image of a turbocharger icon on the ground when the doors are opened.
2025 Porsche 911 Turbo 50 Years
Details in the cabin include seat centers and inner door panels trimmed in Porsche's classic MacKenzie tartan pattern, which are combined with more Turbonite-colored accents, illuminated “turbo 50” scripts on the door sill panels, and the same script in other areas. The A-pillars, sun visors, and roof liner are lined in a perforated synthetic suede called Race-Tex.
Some of the 911 Turbo's available options are included as standard here. These include a sport exhaust system with black tips, black brake calipers, suspension with active dampers and a 0.4-inch lower ride height, a front-axle lift system, and tinted matrix LED headlights.
2025 Porsche 911 Turbo 50 Years
2025 Porsche 911 Turbo 50 Years
2025 Porsche 911 Turbo 50 Years
Buyers looking to add more retro touches can opt for a Heritage Design Package inspired by 911 Turbo models of the 1970s. Here the car is finished in a color called Aventurine Green Metallic and fitted, should the customer desire, with a body graphic set in white silk matte. Other details include dials in the gauge cluster as well as the Sport Chrono clock finished in green.
The 911 Turbo 50 Years is based on the 2025 911 Turbo S, which hasn't been updated like some of the other models in the 2025 911 lineup. Its powertrain is a twin-turbocharged 3.7-liter flat-6 that delivers a peak of 640 hp to all four wheels via an 8-speed dual-clutch automatic transmission. With a curb weight of just 3,649 pounds to carry, the engine will hustle the car from 0-60 mph in 2.6 seconds and onto a top speed of around 205 mph.
Just 1,974 examples are planned for worldwide consumption and the first examples should reach U.S. dealerships in late 2024. Prices for the U.S. start at $263,095, including a $1,995 destination charge. The automaker hasn't said how many examples are earmarked for this market.
Although the 911 Turbo debuted in 1974 and started production the following year, a concept known as the 911 RSR Turbo was first shown in 1973 at the Frankfurt auto show. At least one person took delivery of a 911 Turbo in 1973 as well. A silver pre-production example was delivered to Louise Piëch, a daughter of Porsche founder Ferdinand Porsche, on her 70th birthday. That car today sits in the Porsche Museum in Stuttgart, Germany.
