Lincoln News

Lincoln hopes its new MKZ Concept will represent the birth of not just a new car, but of a whole new luxury brand.

Just a day after Cadillac took the wraps off the 2013 ATS luxury sedan, Lincoln is revealing a new sedan of its own, in concept form, with the new MKZ Concept. Debuting alongside the all-new Ford Fusion, which will likely share its core with the future production MKZ, Lincoln nevertheless promises...

German brands enjoyed the biggest growth in the luxury market last year, capturing market share surrendered by Japanese luxury brands.

In this video clip, Lincoln design chief Max Wolff explains the goings on of Lincoln's design department.

At this week’s 2011 Los Angeles Auto Show Lincoln is showing off its latest MKS luxury sedan, which has just undergone a facelift for the 2013 model year. Sadly, like the similarly updated MKT we saw earlier, the stylists at Lincoln were unable to change the look dramatically, which means the...

Lincoln’s full-size MKT crossover hasn’t sold in the quantities the automaker would like to see, so the model gets a fairly substantial refresh for the 2013 model year. Most apparent, even to casual onlookers, is the refined exterior styling, starting with a less-pronounced waterfall...

The 2011 Los Angeles Auto Show is now just a couple of days away and in the lead up to the annual event Lincoln has released new teaser images via its Facebook page of one of its new attractions planned. The teasers are for the facelifted 2013 MKS sedan that’s set to debut in L.A. alongside a...

Yesterday, a report emerged at FordInsideNews that Lincoln's plan to build a luxury C-segment vehicle rivaling the likes of the Audi A3 had been canceled. Today, we have official word from Lincoln communications manager Christian Bokich that that is not the case. In fact, Lincoln remains committed...

Fearing that a compact offering may negatively impact sales of the midsize MkZ, Lincoln has reportedly scrapped plans for a Ford Focus-based luxury car.

Putting a luxury face on an automaker in a region where it's known more for affordable commuters than superb sedans is a tough endeavor. Lexus and Cadillac, and more recently Infiniti, are facing that challenge in Europe, and if upmarket Ford brand Lincoln hopes to be around in years to come it too...

Less badge engineering and unique technology in store for future Lincolns.

This prototype stretch limousine, built specifically for the safety of Pope Paul VI, was also used as a parade vehicle for Apollo astronauts Neil Armstrong, Buzz Aldrin, and Jim Lovell. Astronauts, the pope, and a 1964 Lincoln Continental. It's like the most random, yet awesome, trifecta...

Lincoln came out ahead of Lexus, BMW, Mercedes-Benz, Cadillac, and others in a survey of American's most-liked companies.

We know Lincoln is planning to launch seven refreshed or completely new models between now and 2014, the first of which is expected to be the redesigned MKZ sedan due late next year, but achieving such a feat is no easy task. We’ve already seen Ford establish a crack team of 85 staff to sort...

Reports of a slight delay for Lincoln's next MKZ may not sting so much when the fuel economy of the hybrid version is taken into account.

Lincoln was once the epitome of American automotive luxury, but the past 40 years haven't been kind to the brand. Some might argue the brand hasn't been kind to itself, existing on a diet of hand-me-down Fords and lukewarm marketing. But Lincoln, and its parent company, have been talking big about...

Let us be the first to say that the results of the latest 2011 Vehicle Satisfaction Awards, conducted by influential auto industry resource AutoPacific, came as a bit of a surprise. Lincoln, arguably the most overlooked of luxury brands, was voted the ‘Top Premium Brand’ in the awards...

Ford is the first to admit that its upmarket Lincoln brand is in need of direction, seeing it languish as a lower tier luxury brand for the past several years despite its Detroit rival, Cadillac, being able to turn things around considerably during the same period. We’ve seen some potential...

BMW, Buick, Cadillac, Lexus, Lincoln and Mercedes-Benz all received awards in the most recent high marks in the most recent 2011 J.D. Power and Associates Vehicle Dependability Study (VDS). But the biggest surprise is that Lincoln, which came in second last year behind Porsche, beat out everyone to...

Good news: At a time when corporate marketing budgets are merely a shadow of what they once were, Ford will get a free ride in the new film, The Lincoln Lawyer. A Lincoln spokesman says that the company didn't spend a dime on product placement for the movie. Bad news: The Lincoln Lawyer features...